Our Heritage
The Art of Building Lasting Relationships.
MUVIST Ltd was founded by award-winning professionals Paula Lain and Marshall Gill, bringing together over 25 years of experience delivering movement marketing strategies for organisations including Imperial War Museum, Shell UK, Nissan, Alderney Tourism and the East Anglian Air Ambulance.
The mission is simple: to prove, through education, evidence and example, that the best way to grow a business, a community or a life is to give first.
The MUVIST team brings together expertise in movement marketing, community engagement, content strategy, partnership development and digital growth. The team operates across England and Central America, working with charities and SMEs who want to build something that lasts.
MUVIST Academy – Launching Summer 2026
MUVIST Academy is the education platform built by Paula Lain and Marshall Gill to teach movement marketing to charities and SMEs. Practical. Self-paced. Built for small teams.
For every enrolment, 100 meals go to FareShare. You learn. They eat. Everyone grows.
If you would like to be among the first to hear when the Academy opens, email become@muvist.com or use the form below.
"Excellent at combining creativity with marketing, managing people and processes to deliver top-notch results — a highly professional team!" — Gleeds
Our team boasts over 25 years of success and relationship-building across diverse sectors, including Aeronautical & Maritime, Automotive, Aerospace & Engineering, Finance & Insurance, IT, Telco & Media, Pharmaceutical & Health, Construction & Real Estate, Retail, and Travel & Leisure.
“Fresh, contemporary ideas that accurately reflect our business direction.” Smartflow Finance Ltd.
“A proactive approach with swift ideas to help us become market leaders.” Adversor
“A very professional and highly consultative approach which teased exactly the right information from our team and our existing and potential customers, enabling the provision of innovative and commercially aware solutions for our new positioning.” — Nissan
We actively foster relationships that encourage critical thinking. Although tradition offers valuable insights and stability, questioning it is crucial for growth, adaptation and progress.
Our team amplifies voices and perspectives that may have been marginalised or overlooked in traditional frameworks, leading to more inclusive practices that help Businesses and Charities stay relevant in an ever-changing landscape.
“The expertise, hands-on approach and comprehensive planning is providing us with valuable ideas and insights into effective ways of integrating different media, delivering a strong positioning of the island and reach to niche markets” The Channel Island of Alderney.
“A flexible working approach, delivering an intelligent and highly effective solution” Birchall Properties.
“Always delivers against set objectives, works budgets hard and provides Shell with measurable solutions,” — Shell UK & Nordics
We’re recognised as inclusive collaborators, committed to working together to ensure your brand is forward-thinking and leading the way. We work synergistically with your marketing, commercial, and management teams, with a strong track record of supporting renowned agencies like JWT, TBWA, Adare, Fitch, BBH, FCBInferno, and M&C Saatchi.
“The ability to manage a project, working with organisers, their own contractors and a variety of partners and contractors of our own is very impressive and always inspires confidence” Motorsport Development UK.
“A highly professional, knowledgeable, creative & fun team of people, delivering an excellent solution to help secure relevant interest” EMEA Hospitality, DTZ.
"...Their (MUVIST) vision of creating positive transformation through identity, culture, and history perfectly complements our mission." — Tricolor
We believe in building relationships where identity, history, and culture fuel positive transformation for individuals and communities. Our award-winning alliance partner, Tricolor Limited, enhances our ability to support your growth. As expert consultants in arts, culture, and heritage, Tricolor excels in change management, working with theatres, museums, heritage sites, festivals, charities, foundations, trusts, and local authorities.
They are also specialists in securing National Lottery Heritage Fund grants, having helped clients obtain over £160 million in funding. Through our collaboration, we harness diverse strengths, boosting productivity and fostering a dynamic business environment that drives success for your business or charity.